MBA NOTES

What is the Best Definition of Communication?

What is the Best Definition of Communication?

The word of “Communication” derived from the Latin word “communicare” that means to impart, to participate, to share or to make common. And, It is a process of exchange of facts, ideas and opinions as a means that individual or organization share meaning and understanding with one another. In other words, it is transmission and interacting the facts, ideas, opinion, feelings and attitudes.

Communication is an important aspect of human behavior. It stands for natural activity of all human beings to convey opinions, feelings information, and ideas to other by words which would be as written or spoken, body language, or signs.

Communication is the ability of mankind to communicate across barriers and beyond boundaries which means to communicate with other country and other culture.

It has the ability of fostering speedy and effective communication or convey the message around the world and made ‘globalization’ a reality.

Definition of Communication

Communication may be defined as interchange of thought or information between two or more persons to bring about mutual understanding and desired action.

Communication is any behaviour that results in an exchange of meaning – American Management Association

Communication has been defined “as the transfer of information from one person to another whether or not it elicits confidence”. –Koontz and O’ Donell

“Communication is an exchange of facts, ideas, opinions or emotions by two or more persons” – George Terry

Objective of Communication

Giving Instruction

The instructive function importantly deals with the commanding nature. It is more or less of directive nature.

The communicator transmits with necessary directives and guidance to the next level, so as to enable them to accomplish particular tasks or particular goals. In short, we can say that the instructions basically flow from top to the lower level.

Integration
The integration function of communication mainly involves bringing about inter-relationship amount the various functions of the business organization. It helps in the integrated of different management functions.

Information
From the information part the communication in an organization is to inform the individual or group about the particular task or company polices and procedures etc. Top management prepared polices to the lower level through the middle level. In turn, the lower level informs the top horizontally and diagonally across the organization. It is becoming informed or inform others is the main purpose of communication.

Evaluation
At this point, by the Examination of activities to form an idea or judgement of the worth of task is achieved through communication. Communication is a tool to appraise the individual or team, their contribution to the organization. Evaluating one’s own inputs or others outputs or some ideological scheme demands and adequate and effective communication process.

Direction
It is necessary to issue direction which would be said instruction by the top management or manger to the lower level. Employee can perform better when he is directed or instructed by his senior or his supervisor. which may be communicated either orally or in writing.

Teaching
From the communication point of view, a complete communication process is required to teach and educate workers about personal safety on the jobs in other word how to do of particular task or job to achieve of particular task with their safety. This communication helps the workers to stop accidents, risk etc. and avoid cost, procedures etc.

Influencing
We know that the main part of communication of influencing of people int other word the individual having potential to influence other can easily persuade others. It refers the provision of feedback which tells the effect of communication.

Image Building
We know that a business enterprise cannot isolate from the rest of the society. There is interrelationship and interdependence between the society and an enterprise operating in the society which is main an important function of communication.

Goodwill and confidence are necessarily created among the public. It can be done by the communication with the different media, which has to project the image of the firm in the society.

Through an effective external communication system, an enterprise has to inform the society about its goals, activities, progress and social responsibility.

Employee’s Orientation
When a new employee joins into the organization at that time he or she will unknown to the organization programs, policies, culture etc so as we have discussed above top management make policies and procedure of their organization and it helps the top management or manager to make the orientation of new joined employees.

Decision Making
Effective communication helps the process of decision – making. In general, everyone in the organization has to provide with necessary information so as to enables to achieve the particular goals or task effectively and efficiently.

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